3D Greca Goddess Campaign
Centounopercento in collaboration with Out There created the second chapter of the FW22 campaign, continuing the brand's creative journey with striking innovation.
The Versace Goddess shines in an elegant purple, gracefully interacting with the iconic bag. In the backdrop, the marble texture evokes the grandeur of ancient Greek statues, lending an air of sophistication to the scene.
The fluid movement of a golden curtain echoes the chain of bags and gives the scene a dynamic energy, merging the campaign's core elements and amplifying the immersive 3D experience.
The campaign featured in the iconic digital screens of New York, Chengdu and Shanghai.